Xavier Element
What is Xavier Element?
Xavier University's student-led, student-run digital marketing agency and student consultancy providing services to clients. Our team is comprised of 30+ student consultants who solve business challenges with a unique Gen-Z perspective, hired and trained to provide expertise in digital marketing, analytics, and creative design.
Xavier Element Mission
At Xavier Element, we hire consultants who live and breathe all things digital and social. Driven by true passion for their work, our consultants set out to provide their clients with exceptional quality marketing materials through close analyses of pop culture and online trends.
A Win for You
Businesses often don’t have the time and/or expertise to establish and maintain a successful digital presence. Our consultants are experienced in social marketing, design, business analytics, and well-practiced in the field of continually evolving their capabilities to address current trends and business needs.
A Win for Students
Xavier University students gain direct and relevant experience working with businesses outside of the classroom and earn income for the work they are producing.
A Win for Xavier University
Xavier Element, with an emphasis on experiential learning, plays an integral role in fulfilling Xavier University’s mission and renewed strategic plan to build community connections and provide students relevant, real-world business experiences that set students up for more career services.
The Elements: Primary Consultancy Services
- Innovative marketing strategy
- Website design
- Video production and editing
- Graphic design services
- Branding guidelines and development
- Search Engine Optimization (SEO)
- Logo and brand design
- Headshots and biographies
- Website audit and social media audit
The Elementals - Student Consultant Community
Clients are matched and work directly with 1 or more student consultants with relevant skills to deliver client's needs, oriented around the academic focuses and passions of our Xavier Element consultants.
Student consultants communicate with clients directly to hold regular in-person and virtual meetings. Streamlined communication helps ensure ongoing alignment and delivery of contracts and scopes of work. Our executive director and faculty have deep-rooted professional experience in marketing, management, entrepreneurship, analytics, and creative design.
Qualifications
Each student consultant is hand-selected for the program by our team of student leaders, faculty advisors, and the executive director. Trained and certified in a breadth of digital marketing services and media creation platforms, our student consultants are ready to assist with every aspect of digital marketing.
Leadership Team
Kyla McWhorter
President
Kyla McWhorter has been deeply involved in Xavier Element since her first year at Xavier, finding it the perfect place to grow her passion for social media marketing. As a first-generation college student eager to take advantage of every opportunity, she dove headfirst into the experience, treating Xavier Element as her full-time internship in the summer of 2024. During that time, she gained hands-on experience in business operations, led innovations in consultant training, and worked closely with both the marketing and creative teams.
Now, as President, Kyla’s focus is on driving the agency’s overall success while fostering strong relationships with clients and ensuring every consultant thrives. Her experience at Xavier Element not only shaped her leadership style but also helped her land a Foodservice Marketing Internship at Conagra Brands for summer 2025, where she’s excited to apply the skills she’s developed in a new industry setting.
Outside of work, you can find Kyla planning fun outings with friends, unwinding with a good romance novel, or playing soccer. She’s always up for a new adventure—whether that’s discovering a hidden coffee shop or strategizing the next big campaign for Xavier Element.
Contact Information:
Keith Miller
Marketing Lead
Keith Miller is a Marketing and Management student with a passion for branding and digital marketing. He began his journey at Xavier Element as a Marketing Consultant, gaining hands-on experience working with clients before advancing to the role of Internal Lead, where he oversaw internal operations, training, and consultant development. Now, as Marketing Lead, he focuses on prospecting new clients, securing revenue growth, and managing recruitment, training, and client onboarding.
Beyond his work at Xavier Element, Keith serves as President of the American Marketing Association and will be joining The J.M. Smucker Co. as an incoming Sales Analytics Intern for the summer of 2025. He is always seeking new ways to drive innovation, strengthen brands, and create meaningful connections through marketing.
Contact Information:
Nadia Namyar
Creative Lead
Nadia Namyar joined the Element team in August of 2025. She’s always been very passionate about expressing herself through art and helping others express themselves in a creative way. As the Creative Lead, she manages the Creative Consultants (our talented designers, videographers, video editors, & photographers) and works closely with the leadership team to keep organization and culture up. What she loves about Xavier Element is the drive and care that the team and consultants have for their work and for each other. It’s such an electric environment and a valuable opportunity for students to be a part of!
Whenever she’s not in the Sedler Center doing Element work, she’s studying at a local coffee shop, making art, watching movies with her family, or going on “adventures” with her friends.
Contact Information:
Notable Clients
WATR Brands - Ripple water bottles
Follow our Socials!
LinkedIn - Xavier Element
Instagram - @Xavier_Element
Facebook - @XuElement